It seems that everywhere you look the tech sector is promoting the use of digital assistants in our daily lives. Apple with Siri, Microsoft with Cortana, and Amazon with Alexa.
It seems, though, Amazon is making the biggest push for integration this year with non-Amazon products. According to Business Insider, HP, Asus, and Acer will have Alexa native to the system.
Currently, it is a three horse race between the major tech companies, but Amazon seems to be in the lead with spreading their wings as far as they can.